Mapping Innovation Workshops

DON’T BECOME A SQUARE-PEG BUSINESS IN A ROUND-HOLE WORLD. GET THE TOOLS THAT WILL HELP YOU CHART A NEW COURSE

The most common misconception about innovation is that it is about ideas. It’s not. It’s about solving problems and the best innovators — the ones who are able to do it consistently year after year and decade after decade —are those who build a systematic and disciplined way of identifying new problems to solve.

This workbook provides powerful tools from my award-winning book Mapping Innovation that will help you identify the problems most meaningful to your business, classify them, map them on the Innovation Matrix, find the resources you need to solve them and build an innovation playbook that will run circles around your competition. Sign up below: